Two friends, “long lost brothers”, began recruiting girls for modeling shoots as a hobby. In a matter of weeks both brothers found themselves jobless. One brother suggested they start a website and sell their recruiting conquests. The next day they invested all their money in equipment, a website, and recruiting. They promised to never “sell out” and become the typical “amateur” website, and to always, no matter what, keep it real and as exclusive as possible. Nothing is staged or scripted. The rest is history.